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Innoviti sees Indian healthcare providers embrace digital payment for big ticket transactions

Nandita Vijay, BengaluruSaturday, April 8, 2017, 08:00 Hrs  [IST]

Innoviti, a payment solutions provider sees that the Indian healthcare providers are rapidly accelerating towards digital payment options at hospitals where big ticket cash transactions are the usual norm.

The Bengaluru based company which implements its award-winning uniPAY NEXT integrated payments platform to facilitate both normal card payments acceptance as well as flexible EMI card payment options to 11 medical facilities across India.

Healthcare industry is amongst the top 5-6 sectors which has seen the maximum shift from cash to card transactions, post demonetization, Rajeev Agarwal, chief executive officer and founder, Innoviti Payment Solutions told Pharmabiz in an email.

In keeping with the Government’s push towards accepting digital payments, hospitals now are committed towards bringing the advantages of cashless payments to the patients and their caregivers. Hospitals and clinics without any POS (point of sale) devices are now procuring them while larger hospitals are upgrading to feature rich solutions like uniPAY NEXT that help them grow their business while saving on costs, he added.

The company has already enabled convenient POS card payment acceptance options at Hyderabad-based Yashoda Group of Hospitals via its uniPAY NEXT payments platform. It is also gearing up to roll out 53 EDC (electronic data capture) terminals to all their 3 hospitals in south India.

Its latest tie-up with Columbia Asia facilitates faster card payment transactions and prevention of double debits while providing unparalleled customer insights from card transactions data and MIS analytics to help drive targeted healthcare campaigns. The solution will streamline operations by automating reconciliation, settlement with banks and reporting thereby significantly enhancing their cashier productivity.

uniPAY NEXT platform helps hospitals to facilitate fastest-in-the-industry card payment transactions, prevents issues like double debits and thereby offers a delightful checkout experience. Features like auto-reconciliation, auto-settlement with banks and reporting significantly enhance cashier productivity. MIS analytics helps hospitals drive targeted promotional campaigns to their patients.

“The response to our uniPAY NEXT payments platform for integrated card payments acceptance in the healthcare sector is phenomenal and this is just the beginning. We have been catering to the unique requirements of this sector for over 7 years now and are a partner of choice to over 15 leading hospitals and healthcare chains across the country,” said Agarwal.

“We have been catering to the healthcare industry for about 7 years now. Our solution is best suited for this industry owing to its unique speed and reliability features. We are a partner of choice to over 15 leading hospitals & healthcare merchants and look forward to build a much stronger and wider reach within this industry. Our current focus is restricted to domestic market,” he pointed out.

 
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