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Current Technology signs first non-exclusive distribution agreement for the United States

VancouverWednesday, March 19, 2003, 08:00 Hrs  [IST]

Current Technology Corporation, developer of electrotherapeutic products, has developed a product to suit the requirements of the cosmetic and spa markets in the United States. This product will be called CTG Techniques (CosmeticTrichoGenesis) and is a breakthrough method for enhancing the appearance of hair. Current Technology has entered into the first agreement for the distribution of CTG in the United States.The agreement, which is non-exclusive, is with ESTM Inc a marketing company based in Pennsylvania. ESTM's marketing plan provides for penetration of niche portions of the cosmetic use market on a rapid basis. "The signing of this agreement marks the start of a new era for Current Technology," says Anne Kramer C.E.O. "We are excited at the prospect of entering the cosmetic use market in the United States. C.E.O. for ESTM, Brian Snow has the extensive sales and marketing experience that is so necessary for the successful introduction of CTG," Mrs. Kramer said. "The introduction of CTG Techniques fits well with my business background and philosophy," says Snow."We believe that being a part of the introduction of a new technology such as CTG, that has no established competition, provides a unique and lucrative opportunity.The time for this market introduction is at hand, and we like to be at the leading edge."

 
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