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Balsara re-launches mosquito repellant, Odomos, with advanced features

Our Bureau, ChennaiMonday, May 27, 2002, 08:00 Hrs  [IST]

Balsara Home Products Ltd., a leading player in the household products market has re-launched its prominent mosquito repellant cream, Odomos. The re-launched Odomos cream combines the attributes of a regular skin cream and mosquito repellent with features such as non-sticky white cream, easy spread on the body, pleasant fragrance and its effect lasts for eight hours after application. It is also supported with new attractive packaging. The cream can be applied on all exposed body parts including the face. It contains no harmful substances and does not release any smoke or vapour as compared to coils, mats and LVPs, which cause allergic reactions and aggravates asthma. It has thus become a safer mosquito repellent for babies, children and all those who have asthma, lung or ENT problems and is also completely safe for the skin. While all other repellents i.e. mats, coils and LVP's provides protection from mosquitoes indoors, the re-launched Odomos is the only product that provides protection from mosquitoes indoor as well as outdoors. It is available in a Modern Soft Squeeze tube with a convenient to use flip top cap. The product is available in 25 gms, 50 gms, and 100 gms tubes priced at Rs. 14, Rs. 26 and Rs. 43 respectively. The company has launched the product after extensive research. The product has been certified as a completely safe and effective product by the leading research institutes in the country. Odomos is one of the leading brands launched by Balsara. The brand has, for many years been the leading in the insect repellent creams category in the country and has built strong consumer base. Balsara has its presence in toothpastes, toothpowders, mosquito repellents, air fresheners, toilet cleaners, dish washing products market with leading brands like Babool, Odopic, Promise, Meswak, Odonil, Odomos, Sani Fresh, Nafguard etc.

 
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