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ChromaDex introduces caffeine ingredient technology, Purenergy

Irvine, CaliforniaTuesday, April 2, 2013, 18:00 Hrs  [IST]

ChromaDex Corporation, an innovative natural products company that provides proprietary, science-based solutions and ingredients to the pharmaceutical industries, has introduced Purenergy, a patented co-crystal ingredient comprised of caffeine and ChromaDex's pTeroPure pterostilbene that forms a unique crystalline structure having significant advantages as compared to caffeine alone.

Purenergy demonstrated in animal models a 6-8 times longer half-life as compared to caffeine alone. This suggests that Purenergy may provide longer sustained energy and alertness with a more gradual finish, preventing the "crash" typically experienced when ingesting caffeinated products. This patented new ingredient technology should allow formulators of caffeinated products the opportunity to reduce the total amount of caffeine without affecting the consumers' product experience.

Frank Jaksch, co-founder and CEO of ChromaDex stated, "There has been and will continue to be tremendous demand for caffeinated products across many markets including energy, functional beverages, sports nutrition and weight loss. We believe that Purenergy offers a responsible, next-generation alternative to heavy doses of caffeine. Purenergy balances the consumer's desire to feel the effects of caffeine with the pressure consumer product companies are under to reduce caffeine levels in finished products."

Recently, highly caffeinated products have been coming under increased regulatory and political scrutiny regarding the possible risks of consuming high amounts caffeine.

Given the co-crystal formulation of caffeine with pTeroPure, Purenergy also has additional functional health benefits that include cognitive function, antioxidant activity, heart health and weight management support. ChromaDex's patented pTeroPure is a 99 per cent pure, nature-identical pterostilbene with seven patents pending or issued. pTeroPure was named the 2010 North American Most Promising Ingredient of the Year by the independent research company, Frost & Sullivan. Purenergy and pTeroPure are manufactured exclusively for ChromaDex by Laurus Labs, one of the leaders in API manufacturing.

ChromaDex is an innovative natural products company that discovers, acquires, develops and commercializes proprietary-based ingredient technologies through its unique business model which utilizes its wholly-owned synergistic business units, including ingredient technologies, natural product fine chemicals (known as "phytochemicals"), chemistry and analytical testing services, and product regulatory and safety consulting (as Spherix Consulting).

 
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