Pharmabiz
 

DrBest Pharmaceutical to bring low cost medicines to the market

Our Bureau, MumbaiMonday, August 8, 2016, 15:50 Hrs  [IST]

DrBest Pharmaceutical Pvt Ltd recently announced the launch of DrBest medicines in the Indian pharmaceutical market to offer medicines of same salt at the right price that many times is upto 80% lesser than the branded generics in the market.

The company has a product basket of 100 products today and aims to reach 500 mark in next 3 years. Keeping in mind the standardization and quality, all products have been manufactured under WHO GMP/CGMP manufacturing facilities. The concept is being backed by dynamic duos of Pharma industry -Ashwani Bhalla, CEO and MD and Rajesh Dhingra, director, having the expertise of more than two decades.

DrBest strongly believes that the government has tried a lot by setting-up Jan Aushdhi Centres and providing generic medicines in the market, but a few players have made sure the schemes don’t succeed and they produced Generic Branded Medicines.

So, keeping in mind the gap, Dr Best took the initiative to price their products with utmost responsibility and as a result its products are  almost 80 percent less MRP in case of many medicines available in the market.

While launching Dr Best and endorsing the concept with mayor, Chandigarh, Arun Sood and deputy mayor Hardeep Singh Butrela, Punjab joint drug commissioner Dr Pradeep Mattu said that it is the first time in India that a private company has taken the initiative to provide cheaper medicines to people.

“We liked the concept and believe that after DrBest’s concept, the pharma industry and market scenario would certainly change for good,” he added.

UIPS chairman Dr Bhupinder Singh Bhoop revealed that promoters of Dr Best were so committed to give the best possible quality that they had requested even UIPS to keep a check on it as a partner agency.

Explaining the strategy of the company director Rajesh Dhingra emphasised that in phase 1 we have introduced essential medicines in market i.e. cardiac, gastroenterology, cholesterol management, antibiotics, antacids, pain killers, calcium, iron, vitamins, eye drops and health supplements. On the Other hand in the second phase we would have urology, paediatrics and in the third phase we would introduce oncology and in the fourth phase neuropsychiatric, injectables.

In case if anyone does not find DrBest medicines at their nearby chemist shop they could call our toll free number 18008336699 and tell about the area details, we would avail the medicines at that chemist shop within 24 hours.

Bhakra Beas Management Board chairman SK Sharma added, “In our country, people from mediocre families are buying expensive medicines and are falling under poverty line. While Dr Atul Sachdeva, director, GMCH Sector 32, Hospital, said, “This initiative will help the patients in the longer run.”

Among the prominent personalities who attended the ceremony were Himachal Pradesh Drug Manufacturing Association general secretary Rahul Bansal, financial advisor to corporate houses Amit Tarafdar, CII Himachal past president Arun Rawat, Rotary Baddi President Atul Gupta, eminent cardiologist Dr T P Singh, social activist and former national tennis player Mahesh Bhasin.

 
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