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Cegedim Dendrite enters strategic partnership with TAKE Solutions of India
Paris, France | Wednesday, August 11, 2010, 08:00 Hrs  [IST]

As part of the Cegedim Dendrite Alliance Program, created to expand its open business model through alliances with leading technology, software and consulting companies, Cegedim Dendrite announced its partnership in India with TAKE Solutions Ltd. Cegedim Dendrite is the world's leading Life Sciences-specific Customer Relationship Management (CRM) provider with a 35 per cent share of the global pharmaceutical CRM market, and TAKE is a leader in Life Sciences and Supply Chain Management products, dedicated to identifying opportunities to drive efficiencies for clients' businesses.

As Life Sciences companies rapidly continue to execute their strategic growth plans in emerging countries, they face challenges in identifying the appropriate stakeholders due to market fragmentation and in defining the optimal commercial model to achieve maximum market penetration. Cegedim Dendrite is partnering with TAKE, who will offer system integration and other services for Cegedim Dendrite's Mobile Intelligence product suite.

"Our partnership with TAKE will enable us to increase the availability of Mobile Intelligence throughout India and deliver the only industry-specific CRM solution to Life Sciences companies in this rapid growth market," said Laurent Labrune, Cegedim Dendrite chief executive officer. "TAKE's market expertise, vast customer network and leading services will greatly complement Cegedim Dendrite's value proposition to its customers."

"In this challenging environment faced by pharmaceutical and biotechnology companies, effective sales and marketing choices are essential in order to make the most of each product opportunity. Our partnership will help address a number of these issues and deliver proven solutions," stated Kishore Rachapudi, president and COO, TAKE Solutions.

Through the expanded open business model, Cegedim Dendrite will continue to bring state-of-the-art solutions and services to Life Sciences organizations based on the foundation and experience of its proven technology and consistent dedication to advancing industry thought leadership.

Cegedim Dendrite is the Life Sciences industry's leading provider of Customer Relationship Management (CRM) solutions. Designed specifically for Life Sciences, the company's innovative business solutions incorporate a thorough understanding of local, regional and worldwide trends.

Founded in 1969, Cegedim is a global technology and services company specializing in the healthcare field. Cegedim supplies services, technological tools, specialized software, data flow management services and databases.

Headquartered in Chenna, TAKE Solutions is a leading software and services provider with domain expertise in Life Sciences (LS) and Supply Chain Management (SCM). With intellectual property assets embedded within its technology solutions, and with a set of best practices executed by skilled domain and technology professionals, TAKE is constantly looking at opportunities to drive efficiencies for its clients' businesses.

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