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ClearPath Orthodontics grabs 15% sales a month from dental aligner market in Karnataka
Our Bureau, Bengaluru | Friday, January 3, 2014, 14:00 Hrs  [IST]

ClearPath Orthodontics, with its breakthrough technology of 3D aligners for the first time in India, leverages the aligners market in Bengaluru by 15 per cent every month and has increased by 500 per cent in the last one year.

Increasing consumer awareness for oral health, rising per capita income and expanding urban population are all factors influencing the dynamics of global dental industry. Apparently, the smaller cities like Mysore, Gulbarga, Hubli, Mangalore and Bangalore are also opting for a better lifestyle with an increase demand for Aligners in these places.

Clear aligner technology is one of the fastest growing segments of the orthodontic market. Treatment through this technology is a clear way to straighten teeth without braces using aligners which offer high level of comfort, convenience and flexibility in comparison to traditional braces. Further, these aligners are cost effective and take less time to complete the straightening procedure. Currently, the market is dominated by ClearPath Orthodontics in India, with more than 500 certified dentist and more than 100 practitioners in Karnataka with  leading companies following it closely.

The aligners are becoming a popular choice among teens and adults, females and males alike. People aged between 13 years to 60 years are making aligners their first choice of treatment for crooked teeth. ClearPath Aligners are practiced by many leading dental practitioners and orthodontics in the country and are available in hospitals and dental chains like Apollo, Axiss, Beyond Smiles, Breach Candy Hospital, Dentzz, Dentistree, Dr Smilez,  Fortis, KIMS, My Dentist, Narayana Hrudalaya Dental,Vasan Dental Care among many others.

Nikita Sharma, 17 yrs, Ryan international School, says, "I suffered from malocclusion since my early teenage days. The only alternate to treat irregular teeth was wearing the metallic braces. Since I was an active member of the extra-curricular activities, debates and sports in school, I was always on the forefront. The metallic braces were painful, distracting and make me so conscious of myself that I started to opt of the debates because of the way braces made me look, sports because of the injuries and it also started to hamper my studies as I had immense headache and pain during my initial days."

"With a mission of making aligner treatment affordable and available in India, we received an overwhelming response. Indian market is receptive to newer technologies and we are proud to be the pioneers of this ground breaking orthodontic technology,” stated Ataat, founder and CEO, ClearPath.

Continuous innovation in technology and increasing awareness for oral health among individuals are certain to influence the demand for clear aligner procedures at an exponential rate in the near future, he added.

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