JB Chemicals & Pharmaceuticals Ltd has announced that its Doktor Mom herbal brand has been voted as Europe's Most Trusted Brand in the recently released Readers Digest Magazine 2005 Survey on Brand Recall of Europe's Top Brands. This is the fifth successive year that Doktor Mom has retained its No 1 Position in the cold and cough remedies segment, having consecutively won in 2001 through 2004.

The Doktor Mom brand was voted as No 1 in terms of quality, value for money, image and understanding of customer needs that the Company has established over the years. The award assumes tremendous significance and is testament to the Exports performance of the Company and the Country, as it is the only Indian brand so honoured. The Doktor Mom range, which includes Doktor Mom Cough Syrup, Doktor Mom Cough Lozenges and Doktor Mom Cold Rub is today considered as one of the few mega brands created by an Indian pharma Company outside India.

This brand was voted alongside global brands such as NOKIA, BMW, VISA, NIVEA, SAMSUNG etc. in their respective categories. Exports of specialty Formulations / Bulk Drugs accounted for 52% of Company's total turnover in 2003-04.

Doktor Mom is the Brand Leader amongst liquid expectorants in Russia. Continued focus of the Company on consistent world-class quality and effective marketing has helped the Company emerge as a winner in the cold and cough segment in Russia. Having established marketing offices in Moscow and Kiev, and with a strong presence in nine other CIS Republics, the Company is today ranked amongst the leading international pharmaceutical companies in these markets.

To expand the overseas network of J B Chemical's export business, it has also begun exploring certain high growth potential markets such as Europe, Australia, Japan and Latin America.