McNeil Consumer Healthcare, Division of McNEIL-PPC, Inc, announced the availability of Children's Zyrtec Allergy Bubble Gum Syrup, a new sugar-free, dye-free bubble gum flavour product used to treat perennial and seasonal allergic rhinitis, also known as upper respiratory allergies, in children ages two years and older. Children's Zyrtec Allergy Bubble Gum Syrup relieves kids' indoor and outdoor allergy symptoms. The new children's product is available in original prescription strength without a prescription in local retail stores starting today.

"The new sugar-free, dye-free children's allergy product offers the allergy relief of Zyrtec that parents have relied on for years, but without the addition of corn syrup or food dyes," said Rohinish Hooda, vice president of Marketing, Upper Respiratory, McNeil Consumer Healthcare. "Children's Zyrtec Allergy Bubble Gum Syrup is an important addition to our paediatric portfolio to help parents manage their child's indoor and outdoor allergy symptoms."

Zyrtec is an antihistamine that helps block the action of histamine in the body. Zyrtec helps provide 24 hour relief of indoor and outdoor upper respiratory allergy symptoms including symptoms of sneezing, runny nose, and itchy-watery eyes.

McNeil Consumer Healthcare, Division of McNEIL-PPC, Inc, a subsidiary of Johnson & Johnson, markets a broad range of well-known and trusted over-the-counter (OTC) products. McNeil Consumer Healthcare is most widely recognized for the complete line of Tylenol acetaminophen products, the leading pain reliever brand in the adult and paediatric categories.