Pharma Marketing Summit 2016,conceptualized by Inventicon Business Intelligence Pvt. Ltd, will be held from October 13-14, 2016 at Holiday Inn, Mumbai International Airport.

The pharma industry globally is one of the fastest growing industries, accounting for a total revenue of $3 trillion. The revenue of the Indian pharma industry stood at $12 billion in 2013. The Indian pharma industry is projected to be among the top three global markets in terms of incremental growth by 2020. Globally, the pharma sector in India ranks third in terms of volume and 14th in terms of value. It is primarily driven by exports in regulated and emerging markets.

The Indian pharma market is highly attractive despite fragmentation and crowding. The country has more than 20,000 pharma firms, 60,000 distributors and a significantly larger retailer base.

As the landscape of healthcare and our pharmaceutical business continue to evolve Indian pharma marketing professionals face unique challenges. Ground-breaking new promotional strategies, a greater number of communication channels, and the convoluted demands of prescribers that grow more and more sophisticated each day, make it difficult to plan and execute successful branding and customer loyalty programmes.

The summit shall provide an opportunity to gain a broader perspective by better understanding critical issues and exploring potential future solutions to bridging the gap between patients, pharma and physicians.

This summit is supported by BD Medical and Medulla Communications with Chronical Pharmabiz as the media partner. Some of the participating companies in the summit are GlaxoSmithKline, Dr Reddy’s Laboratories, Cipla, Takeda Pharmaceuticals, Cadila, Alkem Labs, Abbott India, Wockhardt to name a few.

For further information and to register, write to Pallavi.joshi@inventicon.in I Mob: +91 97697 11350 Download Brochure: http://www.pharmamarketing-india.com/DownloadBrochure.aspx