Sorento Healthcare Communications India has bagged two gold awards from
RX Club Show 2009, which held in New York recently. Sorento won awards in the poster category with its entry titled - ‘Sand Clock’ for Schering-Plough’s Naturolax. The agency’s second gold was earned in the film category with ‘Bed Time Story’, a TVC on Dementia Awareness developed for Eisai, India and ARDSI.

Every year, RX Club, New York attracts thousands of entries from around the world – and commands one of the highest places of honour in healthcare/pharma advertising.

The RX Club Show has grown to become an international icon in the healthcare industry. Since its inception, The RX Club Show has remained true to its original mission: Provide an independent forum for the global healthcare advertising community to exchange ideas, showcase creative projects, bring forth innovative ideas in the fast expanding healthcare space, and keeping the industry on the cutting-edge of creativity.

Worldwide agencies of top groups like Euro, Ogilvy, Saatchi & Saatchi, DDB,
DraftFCB, Grey, McCann participate in RX Club awards.